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Small Screen, Big Picture

Small Screen, Big Picture
by Chad Gervich
About Small Screen, Big Picture
Excerpt
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About Small Screen, Big Picture
From innovative storytelling formats like Lost and 24 to game-changing distribution models such as on-demand and the Internet, television is exploding with opportunity. Yet Hollywood is still a business—with specific rules—and the winners are not only those with talent, but those who grasp its systems and strategies. Thanks to new technologies and artistic mediums, networks and studios are finally starting to notice writers and creators outside L.A., but they aren’t just looking for imagination and talent . . . they’re looking for producers who understand the rules of getting hired and succeeding.

Howver, all too often, aspiring writers and artists fail break into this ever-changing industry—not because they lack talent or creativity, but because they don’t understand the business they’re trying infiltrate.

Enter Chad Gervich’s Small Screen, Big Picture: A Writer’s Guide to the TV Business, which provides a hands-on guide through the complex, shape-shifting world of television.

Success rides on more than talent, grit, and a heavy does of luck. It also requires an understanding of how works savvy required navigate it, and that’s exactly what Small Screen, Big Picture delivers.

Gervich, a television producer who has spent his entire career writing—and working with writers—leverages his experience to explain the ins and outs of the television industry including how TV shows live, die, and make money. 

This fun, friendly how-to guide equips readers with everything need know world television writing, producing, directing. Tips include:
  • How to get hired in Hollywood
  • Where to land the right job to start your writing career
  • How television’s business model works
  • What it’s like in the inner sanctum of the writers’ room
  • How new media formats are changing television
Small Screen, Big Picture will be a staple resource on the bookshelves of aspiring television writers, directors, producers, and executives for years to come.

Excerpt
     The Best Way to Break Into TV Writing   by Chad Gervich


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